
- August 1, 2020
- Domnikiia Karahutsa
- 0 Comments
- 18 Views
- 2 Likes
- Public Relations, Reputation Management, Search Engine Optimization, Social Media
How To Protect or Repair Your Online Reputation
Nowadays a business’s first impression and overall reputation online is everything. You should use your knowledge of SEO and Social Media control what comes up when you are Googled. This applies whether you are a person or a business. You’ll want to create the right impression! By occupying the first page of a Google search result, you can change your appearance online! Today, I will share with you some advice on how to protect or repair your online reputation. Let’s begin.
1. Owning the First Page of Google
The fastest way for you to repair your reputation, is to control what comes up when someone searches for you. Ideally, you want mostly positive results on Google’s first pages for searches for your name or company. This is the first and the most important step you towards protecting and repairing your reputation. Improve your search results with valuable content, websites, and Wikipedia–like pages about you or your company.
2. Optimizing Your Website and Profile Pages
Now, even when you already created a website and have profile pages, they will not automatically appear on the first page. For this to happen you should optimize all your websites and social media pages. We always tell people to optimize, optimize, and optimize!
Perhaps you rarely see the online resources, websites, and profiles that you’d like to on the first page at the moment, which is why you need reputation repair. And we know the reason! It all starts with SEO research and using the right keywords in your content strategy. The key idea of online reputation management is to create a powerful first page that will move down all negative reviews or news articles.
3. Use Guest Blogging on Other Reputable Websites
This point is also important because you cannot fill in the first page with only your content. Also, if you created your page or website recently, the domain authority is not that high as some other websites. For this reason, we highly recommend using guest blogging on reputable websites. Before doing that, please make sure the domain authority is at least higher than 20, otherwise you will just waste your money.
4. Fix a Google News section
Many people that search for a specific person or company with an already damaged reputation, opens Google’s News section. If this is your case, you need to fix this by creating a press release and publishing better news on third-party websites. Also, you should create your profiles and post news and other fresh, engaging content on multiple platforms: LinkedIn, Facebook, Instagram, Forums, etc.
5. Creating a YouTube Channel
Creating videos is more important than ever, as Google is now prioritizing video results. Start by creating a YouTube Channel. It is one of the best tools to repair your reputation. First, if there are videos on the platform that damage your reputation, you need to cover them up with your content. Remember that Google search results often include videos from YouTube. Plus, people trust you more when you produce content they can see and hear. So it’s important to have a YouTube channel. It may be nerve-wracking the first time you publish a video, but believe us it is definitely worth it!
Conclusion
Search Results Repair is the best solution for you and your business! We are always happy to help and provide valuable advice using our years of experience. And this advice will definitely help you repair or protect your reputation online. But unfortunately, it is not always possible to do it alone! You need professional help that will create a content strategy, keyword research, and provide high-quality content that will be ranked on the first Google page. That’s why we are here! Contact us today and we will provide the best reputation repair service, with 100% results and confidentiality guaranteed.
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